Your estimate to your client should include all costs involved in producing the catalog. As a full-service firm, you could bill your client for the entire amount and pay for the printing and other related services from the fee you receive from the client. Or you could separate the costs and have the client pay for some of the costs directly. For example, the client would pay you for the creative and production costs, you would then pay the photographer and any production work you hired out, and the client would pay for the printing and delivery/distribution.
What are your cost estimates for the following categories?
__________ Creative (layout and design)
__________ Writing
__________ Photography
__________ Production (computer work, proofing, separations)
__________ Printing
__________ Delivery and distribution
__________ Total cost
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